Wholesale and Private Label Information

Ashiana London - Wholesale Semi Precious Jewellery, Holiday Bags and Resortwear

Our ranges of bohemian handmade jewellery, holiday bags and resortwear have gained popularity worldwide with independent boutiques, department stores and resorts worldwide. You can meet us at one of the interntional trade shows we attend, or request a personal appointment in our London based showroom to view our accessories ranges. With our online wholesale shop you can easily order throughout the season. 

To become our wholesaler please fill out the application HERE. We aim to review every application within 2 working days. 


For inquiries from USA (Excluding Florida) please contact:

Agency Showroom @ The Cooper Building
860 S. Los Angeles St #214
Los Angeles, CA 90014
Phone 213-624-3629


All Ashiana Wholesale items are handmade to order. Our general lead time can take up to 45-60 days depending on selected styles and order quantities. For more information about this process please contact us on trade@ashiana-acessories.com or call the team on +44 207 2298 094.

Payment Terms

For Wholesale Orders we require a 30% deposit payment to start production, with the 70% balance payment due before delivery. 30 day payment accounts will be applied to returning clients within a season. For stockists outside of the UK payment is due before delivery for every order.


As all Ashiana Wholesale items are handmade to order we do not offer a returns policy on any items unless they are supplied with any faults. All our items are made using semi-precious stones which by nature are variable in size, colour and finish, and any natural irregularities in the stones are not seen as faulty. If you should have any items break during the season they were purchased in we are happy to repair, or if irreparable offer a credit, on the items at our discretion. For further information on Wholesale orders and our full Terms and Conditions please contact us at trade@ashiana-accessories.com or +44 (0)207 229 8094.



Ashiana Private and White Label Development and Production

With over 15 years’ experience in design and production at Ashiana we can take care of the whole process of creating a bespoke and unique accessories line for you, from design development through to sampling, material sourcing, manufacturing and packaging. 


Private Label Jewellery


In our own workshop we can produce costume jewellery to a high standard and workable minimums. We employ skilled artisans who hand finish each piece and we work with carefully selected and quality checked materials. 

You can work from our large library of charm designs and semi-precious stones in gorgeous colours and we are always happy to source and develop components to the client’s requests. 

We offer high quality silver and gold plating and a choice of base metals to fit your design and budgets. 

During the entire development process, we work closely with our clients from our design office in London, and you will have a dedicated account and production manager to guide you through the process. Our aim is to keep very close communications to ensure we offer you the best solutions to your requirements, and we will share with you all our expertise and experience to make sure we produce a marketable and on trend collection that will appeal to your target customer with the most commercial value behind it.

Our experience ranges to cover a wide variety of different market segments from mass market retailers to high end private brands.

At Ashiana we can also assist you through additional steps such as packaging, labelling and logistics, to make the process even easier for you.

We offer both White Label and Private Label solutions for all your jewellery needs.



Private Label Bags, Make-up Bags, Small Travel Accessories

Private Label Ready to Wear and Homewear


Through our close partnerships with factories based in India we can produce woven garments and bags to a high standard and workable minimums. We employ skilled craftsman to create a hand worked finish and we have our own inhouse team that check and monitor material and production quality from start to finish.

You can work from our large library of designs and fabrics and we are always happy to source and develop new styles to the client’s requests. You will work closely with our design team based in our London head office to achieve the look and price you are aiming for and we will translate those designs into production for you.

The Ashiana Signature look is currently the use of traditional woven handbags and washbags, that we have successfully sold for many years and also developed many bespoke ranges for our clients needs. We also have extensive experience in the development of high quality woven fabrics and garments featuring embroidery or various surface embellishments as well as screen or digital printing.

Our experience extends to developing a large range of bespoke products for UK and international clients such as pyjamas, clothing, handbags and waterproof cosmetics pouches.  Selected clients we have worked for in the past include Victoria Secrets, Asos, The White Company, Brora and Everything But Water to name just a few.

Please feel free to contact us for further information at trade@ashiana-accessories.com.